You’re building more than just a website. Here are some resources to help you think, plan, and create.
Typography, Color, and Layout
Want to learn more about typography and what fonts work well together? Visit Typewolf for beautiful examples, useful lists, and thoughtful commentary.
Although this article on Medium.com is focused on product design, it does a nice job explaining why you need white space on your website. We have many clients concerned about “above the fold” content, but never fear; users these days have been trained to scroll. Uncluttering your website increases the effect of your storytelling! Remember: white space for pace.
This site features a curated collection of color schemes. It’s useful for browsing color palettes if you don’t have an established set of colors for your school and want some ideas.
An interesting site for experimenting with color. Great if you like to get hands-on.
Honing Your Message
If you haven’t yet read the book Made to Stick by Dan and Chip Heath, we highly recommend it. A great, concise, practical guide for creating a stronger message that draws a response.
This page, which presents awards for storytelling on the web, is interesting not just for the sites themselves but for the single-line description of the winners beneath their websites. Having a clear brand and message is key to creating a strong site. Can you define your school in a single sentence?